The Texas General Land Office primarily serves the schoolchildren, veterans, and the environment of Texas. The agency does so by preserving our history, maximizing state revenue through innovative administration, and through the prudent stewardship of state lands and natural resources. This position is with our Office of Communications program area, Veteran Land Board Marketing and Outreach Division. Performs complex (journey-level) marketing work. Work involves compiling and disseminating marketing information and data. May train others. Works under general supervision, with moderate latitude for the use of initiative and independent judgment. Veterans, Reservist or Guardsman with an MOS or additional duties that fall in the fields of Army -46Q Public Affairs Specialist; Navy -MC Mass Communication Specialist; Coast Guard - PA Public Affairs Specialist; Marine - 4511 Recruiting Station Marketing and Communication Marine; Air Force - 3N090 Public Affairs (Superintendent), or other related fields pertaining to the minimum experience requirement may meet the minimum qualifications for this position. Additional Military Crosswalk information can be accessed at: http://www.hr.sao.texas.gov/Compensation/MilitaryCrosswalk/MOSC_InformationandCommunication.pdf In order to receive Veterans' preference, a copy of Form DD#214 is required at time of interview.
Essential Job Elements:
Conducts cold calls and establishes contact with new and/or existing Veterans contacts each week; Builds and executes plan to engage veteran service organizations, veterans and land developers to meet VLB goals; Maintains close professional relationships and liaisons with local Veterans service organizations in targeted areas; Makes presentations regarding the services of VLB programs, respond to agency inquiries concerning services, and attend workshops and conferences as appropriate. Executes strategies to expand outreach, including outreach to rural and underserved areas, key gatekeepers, and veterans organizations. Respond to Veterans requests for assistance by assessing service needs and providing direct intervention, information, and referral services as appropriate; Follow-up with Veterans in order to assess outcomes and provide additional services as required. Submits weekly outreach reports brief summaries to the marketing director, detailing actions undertaken and responses received related to job duties since submission of prior report; Summaries should closely correspond to Travel authorizations and Vouchers submitted during that time frame. Recruit Veterans for VLB services, plan and coordinate workshops, community meetings, surveys, and other activities by developing and distributing outreach materials, directly contacting targeted Veterans, networking with appropriate community organizations, and distributing VLB brochures and information. Promotes VLB Benefits at VLB Benefits fairs and related events; Collects, tracks and reports information; Collaborates with the Veterans call service center to perform follow-up. Maintains files and records of individuals served, services provided, outreach activities conducted, surveys completed, and other general reporting as assigned within CRM database. Captures 50 new Veteran contacts monthly (at minimum) by use of salesforce and digital databases. Attends one event (at minimum) in each assigned county. The position is responsible for representing: El Paso, Hudspeth, Culberson, Reeves, Jeff Davis, Presidio, Brewster, Terrell, Val Verde, Crockett, Pecos, Reagan, Upton, Crane, Ward, Loving, Winkler, Ector, Midland, Glasscock, Andrews, Martin, Howard, Mitchell, Gaines, Dawson, Borden, Scurry, and Mitchell counties.
Graduation from an accredited four-year college or university with major coursework in administration, marketing, communications or related field. Three (3) years of experience in Marketing and Outreach. Experience and Education may substitute for one another.
Experience working with local Veteran Services Organizations
Knowledge, Skills, Abilities:
Knowledge of current marketing and merchandising practices, governing laws, and market reporting procedures. Skill in the use of a computer and applicable software. Ability to develop marketing strategies, to communicate effectively, and to train others. Ability to attend work regularly and adheres to established work schedule in accordance with agency leave and attendance.
This position requires the employee to primarily perform sedentary office work; however, mobility (moving around the work-site) is routinely required to carry out some duties. This position requires extensive computer, telephone and client/customer contact and communication. It requires the ability to move and position oneself as needed for filing and similar routine office duties. The job also requires normal cognitive abilities requiring the ability to learn, recall, and apply certain practices and policies. It requires the stamina to maintain attention to detail despite interruptions. Ability to read printed materials and computer screens. The individual must be able to move and transport records, documents, boxes, and all related information and materials, weighing up to 20 pounds when required. The individual must be able to remain stationary for long periods of time when commuting to and from assigned destination and when traveling on state business including fieldwork and training assignments.
Other (licenses, certifications, et cetera):
All applications for employment with the Texas General Land Office (GLO) must be submitted electronically by the job closing date through www.WorkInTexas.com. PAPER, FAX OR E-MAIL APPLICATIONS WILL NOT BE ACCEPTED. Please visit our website at www.glo.texas.gov for more information about applying for a GLO job posting.
The Texas General Land Office/Veterans Land Board does not discriminate on the basis of race, color, national origin, sex, sexual orientation, religion, age, disability or genetic information in employment or the provision of services. A criminal conviction records check is required for applicants who are selected for a position. The State of Texas requires all males who are 18 through 25 and required to register with the Selective Service to present either proof of registration or exemption from registration upon hire. The U.S. Immigration Reform and Control Act of 1986 requires new employees to present proof of identity and eligibility to work in the United States. The Texas General Land Office is a non-smoking agency. Smoking is permitted only in designated areas. In compliance with the FLSA, the GLO compensates overtime work though time off in lieu of payment.